By Victor Ernest with BBC report
The iconic Nokia 3310 has been relaunched at the Mobile World Congress (MWC) technology show in Barcelona nearly 17 years after its debut.
The announcement was made ahead of the start of the Mobile World Congress tech show in Barcelona.
The revamped version will be sold under licence by the Finnish start-up HMD Global, which also unveiled several Nokia-branded Android smartphones at the event.
Features of the new NOKIA 3310
The new 3310 qualifies as a “feature phone” rather than a smartphone as it only provides limited internet facilities.
It relies on 2.5G connectivity which has slower data speeds than 3G or 4G.
It is powered by the S30+ operating system, which allows web browsing but has a much smaller range of apps than Android or iOS.
Its single camera is also restricted to two megapixels.
The new 3310 weighs 79.6g (0.18lb) and has a 2.4in (6cm) display. It also comes with an updated version of the famous Snake game.
However, its advantage over more powerful handsets is its battery life. HMD says the colour-screened phone has up to a month’s standby time and delivers more than 22 hours of talk time.
“The 3310 was the first mass-market mobile and there’s a massive amount of nostalgia and affection for it,” commented Ben Wood from the technology consultancy CCS Insight.
Its launch price is €49 ($51,75; £41.51; N16,431.05).
“It’s almost like a digital detox or a holiday phone,” HMD’s chief executive Arto Nummela told the BBC.